Hospitality eBusiness Strategies

HeBS digital Blog

Archive for April, 2010

HeBS Announces Launch of The French Quarters Guest Apartments Website

Thursday, April 29th, 2010

HeBS is proud to announce the launch of the new website for The French Quarters Guest Apartments: http://frenchquartersny.com/.

The French Quarters Guest Apartments website by HeBS

The French Quarters Guest Apartments website by HeBS

HeBS applied industry’s best practices in order to develop a modern, high performing website to position The French Quarters Guest Apartments as the premier residential hotel in New York City’s theater district.

The French Quarters Guest Apartments boasts elegant residential style accommodations with the luxurious services and amenities of a four star hotel. Situated on Restaurant Row—near Times Square, the Theater District, and Central Park—its incredible location, fine accommodations, and onsite dining make it ideal for anyone traveling to New York City.

The French Quarters Guest Apartments’ new website features an interactive Calendar of Events, a Visual Gallery, a New York City area guide, and more.

HeBS’ award-winning team strategically designed The French Quarters Guest Apartments’ new website to be user friendly, booker friendly, customer interactive friendly, and search engine friendly. Combined with its sleek, metropolitan-inspired design, these capabilities will ensure the website will act as a robust revenue-generating and brand-building tool.

HeBS is in the process of launching comprehensive Internet marketing campaigns to support the new website including search engine marketing, email marketing and strategic linking.

The French Quarters Guest Apartments will thoroughly benefit from its new website and Internet marketing campaigns through increased online bookings and RFPs, incremental revenues, and new business from specifically targeted consumer markets including theater-goers and other leisure travelers, business travelers to nearby Manhattan offices, and extended stay and relocating guests.

Click here to visit The French Quarters Guest Apartments online!

16 Days Left to Enter the 2010 Hotel Internet Marketing Challenge Sweepstakes!

Wednesday, April 28th, 2010

There are only 16 days left to enter HeBS’ 2010 Hotel Internet Marketing Challenge Sweepstakes!

2010 Hotel Internet Marketing Challenge by HeBS

2010 Hotel Internet Marketing Challenge by HeBS

The Hotel Internet Marketing Challenge Sweepstakes tests hoteliers’ knowledge of best practices in hospitality web marketing. Savvy contestants have the chance to win exciting daily prizes like the brand new iPad and iPod Shuffle; essential web marketing tools like Facebook Fan Page Workshops; Website Best Practices Utilization Audits and more.

Entrants also have a chance to win a brand new Apple iPad by “Liking” HeBS on Facebook and a chance to win a $250 Visa gift card by forwarding the sweepstakes to the most colleagues!

There have been 14 lucky winners so far…you could be the next!

Click here to enter the 2010 Hotel Internet Marketing Challenge!

HeBS Announces Launch of Mexico City Hotel Association Website

Monday, April 26th, 2010

HeBS is proud to announce the launch of the Mexico City Hotel Association website: http://www.hotelesenmexico.com.mx/en/home.aspx.

Mexico City Hotel Association website by HeBS

Mexico City Hotel Association website by HeBS

The Mexico City Hotel Association (MCHA) is the largest and oldest hotel association in Mexico. Comprised of 240 hotels (totaling 30,000 hotel rooms), its collection spans from hostels to upscale five-star properties. MCHA hotels offer accommodations for both leisure and business travelers as well as ample space for groups, meetings, and events.

The Mexico City Hotel Association website features a real-time reservations system, a Meetings & Groups RFP, an online guide to Mexico City, and more.

HeBS’ award-winning team designed the original and visually appealing website design, provided the copywriting and search engine optimization (SEO) in English and Spanish, and the Omniture SiteCatalyst website analytics. HeBS is in the process of launching a comprehensive Internet marketing campaign for the new website, including Search Engine Marketing (SEM), social marketing, email marketing, strategic linking and display advertising.

On this large-scale project HeBS collaborated with its strategic partner in Mexico, UniVisit. UniVisit is Mexico’s leading CRS provider in Mexico, powering over 1000 hotel websites. UniVisit’s CDMS is a cutting-edge CRS (Central Reservation System) that provides real-time GDS connectivity, award-winning website booking engine and call center reservation technology in a single image inventory environment.

Click here to visit the Mexico City Hotel Association website and beautiful Mexico City!

HeBS Announces the Shell Vacations Hospitality Ultimate Summer Vacation Contest!

Friday, April 23rd, 2010

HeBS is pleased to announce the recent launch of the Shell Vacations Hospitality Ultimate Summer Vacation Contest: http://www.shellhospitality.com/ultimatesummervacation/.

Shell Vacations Hospitality Ultimate Summer Vacation Contest by HeBS

Shell Vacations Hospitality Ultimate Summer Vacation Contest by HeBS

This interactive contest, designed and marketed by HeBS, allows participants to vote daily for one of eight exciting vacation packages as the perfect summer getaway. Entrants may enter both via the website and via text message.

At the end of the thirty-day contest, the package with the most votes will be awarded as the Grand Prize to one lucky winner! The contest also features additional prizes including a two-night Napa getaway, an iPod Touch, a digital camera and more.

Shell Vacations Hospitality’s contest will encourage daily visits to the website, appreciably grow its opt-in email and mobile marketing lists, and promote SVH’s properties as premier family hotels and resorts in North America. Multi-channel marketing efforts to promote the contest include email marketing, strategic linking, online newswires, and Facebook and Twitter.

Shell Vacations Hospitality offers a collection of 22 resorts, hotels and lodges ideal for family vacations, romantic getaways, retreats, reunions and business trips.

Click here to enter the Shell Vacations Hospitality Ultimate Summer Vacation Contest!

HeBS Announces the Original Resorts 30-Day Free Room Giveaway!

Monday, April 19th, 2010

HeBS is pleased to announce the recent launch of the Original Resorts 30-Day Free Room Giveaway: http://www.originalresorts.com/sweepstakes/.

Original Resorts Sweepstakes by HeBS

Original Resorts Sweepstakes by HeBS

This interactive sweepstakes, designed and marketed by HeBS, allows participants to enter once daily to win a free night at one of five exclusive resorts in the Mexican Caribbean and Los Cabos. On the 30th day, a lucky grand prize winner will receive a four-night stay for two at one of the luxurious properties. The contest also features a refer-a-friend functionality which awards a $250 cash card prize to the person who refers the most friends to enter the sweepstakes via the website.

Original Resorts’ sweepstakes will encourage daily visits to its website, appreciably grow its opt-in email list, and promote the resorts as unparalleled, top-of-the-line Mexico vacation destinations. Multi-channel marketing efforts to promote the sweepstakes include email marketing, strategic linking, Facebook and Twitter, and the refer-a-friend functionality.

Original Resorts is a distinct hotel collection of all-inclusive resorts in Cancun, Los Cabos, Riviera Maya, and luxury all-suite hotels in Playa del Carmen. The unique hotel brand offers contemporary relaxed settings in breathtaking destinations with focus on value, fresh products and conviviality while staging truly original experiences.

Click here to enter the Original Resorts 30-Day Free Room Giveaway!