Showcasing an attractive slideshow with high-res images of Choice Hotel International’s hotel rooms and local attractions in Ohio, Choice has made the sensible choice in providing website visitors with the Flash Video experience in the “Choice Discover Ohio Flash Video.” In addition to conspicuous images, the video features professional voice-over, detailing the best attractions in Ohio and key highlights of Choice hotels, in correspondence to the moving images on-screen. HeBS has also uploaded the video to YouTube, with full optimization.
According to PhoCusWright research, 72% of US Internet users view video online on the same scale as network television and eMarketer found that 87% of surveyed agency executives planned to spend more in 2009 on video, a solid choice seeing that the outcome of a flash video is as appealing as it is functional. The script delivers the key messages of the website and describes in detail all that the hotel has to offer, while the images capture a potential guest’s attention instantaneously, successfully bringing to life the feel of your property as well as the spirit of the surrounding area. The combination of these elements works to increase the likelihood that your looker will become a booker, while your website has succeeded as an even more customer-interactive website.

