Our principals are frequent guest speakers and presenters at industry events, industry association events (e.g. HSMAI meetings), annual GM meetings, hospitality marketing conferences, university sponsored associations, government and state-sponsored tourism events.

Our principals and consultants combine the best practices in three critical areas: solid hospitality and travel background, Madison Avenue advertising and marketing background and extensive Internet distribution and online marketing experience as founders, CEOs and executives in two consecutive Internet start-ups in hospitality and travel. Read more about our Management Team.

Consulting Service Type:
Face-to-face Keynote & Guest Speaker Presentations

This HeBS service is ideal for:
Major hotel brands regional and national conferences , Convention and Visitors Bureaus’ (CVBs) marketing days and meetings, hospitality industry association events and conferences, hotel management companies’ annual and regional GM and DOS meetings, hotel representation companies’ annual member conferences, government and state-sponsored tourism events.

HeBS Service Features:

• Presenting the "Big picture" of online travel and hospitality marketplace, delivered in PowerPoint and interactive discussions.
• Identifying important trends and “best practices”
• Professional development aspects in the form of case studies and Q & A sessions.

Guest appearances may also focus on important aspects of the hotel Internet strategy:

• Direct Online Distribution Channel
• Indirect Online Distribution Channel
• How to beat the online discounters at their own game
• eMarketing in Hospitality
• Website Optimization Strategy
• Search Engine Strategy
• Email Marketing
• Customer Email Capture Strategy
• PPC Marketing