HHeBS performs 2-hour to half-day eBusiness Training Workshops for hotel executives, sales & marketing managers, revenue managers and other hotel staff.

The eBusiness Training Workshops are delivered using didactic and interactive format, based on the graduate courses at NYU's Preston Robert Tisch Center for Hospitality, Tourism and Travel Administration, where Consultant's Chief eBusiness Strategist teaches three graduate courses as an adjunct professor on "eDistribution Systems in Hospitality", "eCRM in Hospitality", eKnowledge Systems in Hospitality" and "e-Travel"

Name of HeBS Service:
eBusiness Training Workshops

Consulting Service Type:
Face-to-face eBusiness Training Workshops

This HeBS service is ideal for:
Major brands, hotel management companies, independent hotels, branded hotels and franchisees, resorts, casinos, hotel representation companies, CVBs, condos and time shares, boutique hotels, extended stays and corporate stays, other lodging companies

HeBS Service Features:

The eBusiness Training Workshops usually have three main aspects:

• Presenting the "Main Topic" of the workshop, delivered in PowerPoint and interactive discussions.
• Identifying important trends and “best practices”
• Professional development for the executives and managers in the form of case studies, brainstorming sessions and Q & A sessions.

The eBusiness Training Workshops focus on any of the following Main Topics and other important aspects of the hotel Internet strategy:

• How to beat the online discounters at their own game
• Direct Online Distribution Channel
• Indirect Online Distribution Channel
• eMarketing in Hospitality
• Website Optimization Strategy
• Search Engine Strategy
• Link Popularity
• Email Marketing
• Customer Email Capture Strategy
• Pay-per-click Marketing