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Banner Advertising Services
Online Display Advertising in hospitality requires in-depth knowledge and expertise in three critical areas: the hospitality industry, advertising & marketing, and the Internet. HeBS principals and consultants combine the best practices in all three critical areas: solid hospitality and travel background, Madison Avenue advertising and marketing background, and extensive Internet distribution and marketing experience as founders, CEOs and executives in two consecutive Internet start-ups in hospitality and travel. HeBS uses the DART advertising delivery and tracking application to track delivery and conversions of its online advertising campaigns.
HeBS will help your hospitality company budget, conceptualize, launch and manage online display ad campaigns with ongoing reporting and consultation. This includes preparing the Internet Marketing Budget, customized creative, campaign set-up & management services, and monthly campaign reporting.
HeBS’ Banner Advertising Services:
- Budget proposal
- Media Buys
Banner Advertising:
- Banner creative services as per client’s specifications
- Customized banner design
- Banner Campaigns set up
- Banner ad delivery via DART
- Banner conversions tracking via DART:
- Track post-click activity: (what happened after the user clicked on your PPC listing and did not book right then-did they book 2 days later or 2 weeks later?)
- Track post-impression activity: (e.g. who saw your display ad and then 2 days later booked your hotel)
- Monthly reports
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